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Marketing Analytics Reputation Management Virtual Assistants View all servicesWhite Label Content Marketing for Agencies That Don't Want to Hire Writers
Sell content marketing under your name. We write it. You ship it.
Your clients want consistent content. You don't want to manage writers.
Content marketing is one of the most requested services in the industry right now, and it is also one of the hardest to staff. Good writers who understand strategy, not just sentences, are hard to find and harder to keep consistent month after month. Most agencies either turn the work away, hand it to whoever has spare time, or burn hours managing a rotating bench of freelance writers with uneven quality.
None of that protects your brand or your time. White label content marketing lets you offer blogs, articles, and ongoing content programs without becoming a publishing operation yourself. Social Hackettes writes it, formats it, and hands it back ready to ship under your name. Your client sees a consistent content partner. You see a service line you can finally say yes to.
What you get
Full white label content creation: blog posts, articles, content calendars, and topic strategy
White label blog writing built around each client's voice, audience, and goals
Content delivered in your agency's format and ready to publish, not a rough draft
A consistent point of contact on our side so quality and tone stay steady
Flexible volume, from a single monthly blog to a full content marketing program
Strategic thinking behind the writing, not just word count
How it works
You sell it.
Offer white label content marketing as a standalone service or bundle it into a broader retainer. You set the price.
We fulfill it under your brand.
Our team researches, writes, and formats every piece so it reads like it came from your agency.
You keep the relationship and the margin.
Your client never hears our name. You bill at your rate, pay us at the wholesale rate, and keep the difference.
Built to protect your client and your margin
A content partnership only works long term if your client never has reason to question who is behind it. Here is what we build in to protect that.
Stays invisible.
Every piece of content, every byline, every content calendar is formatted to look like it came directly from your agency.
No poaching, in writing.
We do not reach out to your clients directly, during the partnership or after it ends. That is part of our written partner agreement, not just a verbal promise.
Client-ready output.
What lands in your inbox is ready to publish or hand to your client for approval, not a draft that needs another round of editing on your end.
Defined scope so your margin stays clean.
Word counts, topic counts, and revision rounds are agreed up front, so there is no quiet scope creep eating into your margin.
Consistency over time.
The same team stays on your account, so your client's voice and content quality stay steady from month one to month twelve.
One partner for the whole stack
Content rarely stands alone. The same client asking for blog content is often also asking about social media, SEO, email, or their website. Social Hackettes runs social, ads, SEO, email marketing, web design, and analytics all under one roof, which means content marketing does not have to be its own isolated vendor relationship. You get one partner managing the strategy and the team to execute it, under one roof, instead of juggling a writer here and a social manager there.
Who this is for
Marketing agencies that handle strategy and design but don't have writers on staff
SEO agencies that need content to support the technical and link work they already sell
PR and branding consultancies expanding into ongoing content programs
Web design studios whose clients ask for blog content as part of a new site build
Freelance consultants who want to offer content marketing without becoming a writer themselves
FAQ
How much does white label content marketing cost?
Cost depends on volume and depth: a single monthly blog post is priced differently than a full content calendar with strategy, multiple articles, and topic research. We quote based on what your client needs, and you set your own retail markup. Book a partner call to walk through pricing for your specific scope.
Is this really white label, or will my client know?
Yes, it is fully white label. Content arrives formatted for your agency, with no reference to Social Hackettes anywhere your client can see it.
How do you protect the client relationship?
We commit in writing to never contacting your clients directly, whether the partnership is active or has ended. Your client's only point of contact is you.
Can you match a client's existing voice and style?
Yes. Before writing begins, we study the client's prior content, tone, and audience so new pieces read as a continuation of what is already published, not a noticeable shift.
What if a client wants more than blog content?
That is where having one partner pays off. Beyond content marketing, we also fulfill SEO, social media, paid ads, email marketing, and web design, so you can grow the account without adding new vendors.
Start with a sample, not a commitment
Before you put a client's content program in our hands, see a sample piece written to your standard. We will produce it free, no commitment required.
