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Marketing Analytics Reputation Management Virtual Assistants View all servicesSocial Media Management for Health, Wellness & Fitness
High-energy content. Calming wellness polish. More class fills, stronger communities, and consistent growth.
Social is where most fitness and wellness brands start with us. When you are ready, the same team runs your email, web, and ads too.
Fig. 1 / The Social Hackettes teamWhat We Manage Daily
Content Strategy + Reels Production
Shot lists, hooks, trainer scripting, and weekly short-form publishing.
Paid Social Campaigns
Class offers, challenge funnels, and membership conversion ads.
Community Management
Fast DMs, comment care, and lead handoff workflows.
Monthly Performance Sprints
Test, optimize, and repeat with clear KPI dashboards.
Start with social. Scale to your whole marketing.
Social fills your classes today. When you are ready, the same team runs your email, web, and ads too, so you grow without switching agencies.
Email & SMS
Membership nurture and class reminder flows.
Web & Landing Pages
Class, challenge, and membership pages built to convert.
Paid Ads
Reach new members with local offers and challenge funnels.
All services
Everything one team can run for you.
Frequently asked questions
How do you fill off-peak and early-morning classes?
We build content and local offers around your slow slots specifically, using class-spotlight reels, member stories, and geo-targeted promotions that push bookings into the hours you actually need filled.
Can you help reduce membership churn after the January rush?
Yes. Retention is a content and lifecycle problem, so we pair community-building social with email and SMS nurture that keeps new members engaged past the 90-day drop-off when most cancellations happen.
Do we need to film, or do you handle content with our coaches?
We run scheduled content days with your team and coaches, with shot lists and scripting prepared in advance, so a single session captures weeks of short-form without disrupting your class schedule.
Which platforms actually drive gym and studio memberships?
For most fitness brands, Instagram and TikTok short-form drive discovery, while Google Business Profile and local SEO capture high-intent near-me searches. We weight the mix toward whatever fills your floor, not vanity follower counts.
Can you scale us beyond social into ads, email, and web when we are ready?
Yes. Social is the starting point. The same team also runs email and SMS, booking pages and funnels, and paid ads, so you can expand into a full growth engine without changing partners.
Do you only do social media for fitness and wellness brands?
No. Social is where most fitness and wellness clients start, but the same team also runs your SEO, paid ads, email and SMS, website, and analytics whenever you are ready to scale.
Can you handle our email, ads, and website too?
Yes. We are a full-service marketing team. You can start with social and add channels over time, with one team and one strategy across all of it.
Do we have to start with everything at once?
No. Most fitness and wellness brands start with social, prove it out, then expand at their own pace. There is never a forced bundle.
Start with social. Scale to your whole marketing.
12 years in business. 600+ clients served. 95% client retention.